Television

Head of Channel Partnerships Benjamin Cox told Media Access Australia that the introduction of closed captioned content was a response to the increasing popularity of its rental movies and TV shows.

“We’ve received a lot of customer feedback over the years and closed captioning for on demand content is something that has always been requested, particularly since video on demand has grown in usage over the recent years,” Cox said.

 “We’re heavily investing in captions for our linear channels and it makes sense to provide it across on demand services as well.”